Do not understand why a page will not rank- AT ALL!
-
I have a business that provides on-site services out of a central location. For instance in Denver, we have a warehouse location where we can perform repairs but the majority of business is performed within a 50 mile radius of the city center- on-site, a homes, businesses, etc. Our Google local page is set up to reflect this (mobile service as well as physical location). In order to capture business organically within this 50 mile veil, we have set up city specific service pages on our site to reflect the more than 30 municipalities that fit within the 50 mile veil. This strategy seems to work pretty well in Colorado but in Minnesota we are not having the same outcome.
The following city page is created specifically for the term "iPhone repair Minneapolis" and has been live for over a year. It is not even in the top 50. Is this a regional issue or a specific page issue? Our domain actually ranks 15th for this term. http://www.shatterbuggy.com/service-areas/minneapolis/iphone-repair/
Thoughts?
-
ahh ok...gotcha. Thank you non-the-less!
-
Hi there
The spammy links are just something I noticed that you should take advantage of cleaning up. It doesn't apply to the local SEO question, it's just a suggestion - sorry for not clarifying!
However, it can hinder performance in search results due to spammy backlinks.
Good luck!
-
Hi Matthew-
Thank you for your honest and direct reply. This is the sort of information that is particularly helpful to an amateur.
Cheers!
B.
-
Thank you Calin!
-
Hi Patrick-
Thank you very much for your thoughts. I will certainly look into all of your suggestions!
Regarding the spammy links you mention, how does that relate to this particular service page? In other words, why the diff between Minnesota and Colorado?
Cheers!
B.
-
No schema. Domain and page authority are very, very low. Link count is also very low. Put most important kw in h1 and h2 (not ice fishing and we will come to you) There is no blog and very little actual 'content' on your site.
This site is ranking #1 for that kw - they have 3,500 links from 25 domains and a ton of pages and loads faster than yours.
It's a good looking site. You work on the items Patrick suggested and what I threw out there and it will help for sure. Good luck!!!
Matthew
-
Hi Benjamin,
Tricky issue you're facing.
If I'm understanding correctly your root domain www.shatterbuggy.com/ is outranking your location page www.shatterbuggy.com/service-areas/minneapolis/iphone-repair/ for the keyword "iPhone repair Minneapolis". And, you don't want your home page displaying for the term, you want your location page.
If this is the case, I'd likely chalk it up to Google believing your home page, due to its authority and anchor text relative to the location page, is a better website to display in its search results. For example, your home page includes the keyword Minneapolis, iPhone repair, your Minneapolis address in the footer, etc.
I have two recommendations:
- First, I would link to your Minneapolis page from your home page with the anchor text "iPhone repair Minneapolis"
- Next, I would work to build location specific links to your Minneapolis page with the keywords you're attempting to rank for. Just don't overdo it, it can lead to penalties when too aggressive.
I hope that helps,
-
Hi there
I would take a look at your backlinks - some of them see a bit spammy and off topic.
If you operate in different regions or locations, I would make sure that you build citations and listings to that specific location. You have an address on that page, but I would be interested to see if you did some Moz Local or Whitespark listings how you would improve at the local level.
I would also look into Google My Business and see if there are Service Area opportunities for you and your locations.
These are just a couple of my thoughts. Hope this helps! Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword rich domain names -> Point to sales funnel sites or to landing pages on primary domain?
Hey everyone,
Local SEO | | Transpera
We have a tonne of old domains we have done nothing with. All of them are keyword-rich domains.
Things like "[City]SEOPro" or "[City]DigitalMarketing" where [city] is a city that we are already targeting services in. So all of these domains will be targeted for local cities as keywords. We have been having an internal debate about whether or not we should just host sales funnel pages on these domains, that are rich in keywords and content......... ... Or ... ... Should we point these domains to landing pages on our existing domain that are basically the same as what we would do with the sales funnel pages, but are on our primary site? (keyword rich, with good and plentiful content) Then, as a follow-up question... Should these be set as just 301 redirects on these domains to our actual primary domain so the browser sees the landing page domain instead of the actual keyword-rich domain? ( [city]seopro.com ) Thanks guys. I know for some, the response will be an obvious one. However; we have probably way over thought this and have arguments for almost every scenario. We think we have an answer but wanted to send this out to the community first. I won't post what we are thinking yet, so that the answers can remain unbiased for now and we can have a conversation without it being swayed any one way. We understand that 301 redirects would be seen as a doorway page.
We are also only discussing in the context of organic search only.
If we ran the domains as their own sites, they would be about 3 pages of content only. Pretty static, but good content. Think of a PAS style sales funnel. Problem -> Acknowledgement -> Solution.0 -
How can I make a compelling financial forecast on how SEO will bring tangible value?
Hi all, I am currently doing keywords research and matching it to our sales data. With an input of resources, do you know if there is a good way to create a growth forecast as a result of SEO investment? How do I work out a strategy and align it to a compelling financial forecast? Your experience on this will be super helpful! Many thanks, Eric
Local SEO | | Eric_S1 -
Category pages are treated as duplicate content - is that a problem?
Hi there I have analyzing a webshop where we sell products for pets, gardening and the like. I am getting a lot of "Duplicate Content" alerts from Moz when doing a site crawl and I am told that the pages for e.g. cat products and gardening tools show duplicate content. Those two pages contain no identical products, so I am guessing that it is just the "set up" of the page (they look almost identical, except for the products). My question is: Is this really a problem? Does it affect my ranking in a negative way, and if so, how can I counter it? Best regards Frederik
Local SEO | | fhertzp0 -
Separating facebook pages for 2 separate but similar companies
I am currently working with a payroll company that has two separate businesses. Payroll services and Time and Attendance services. Currently the client has 1 facebook page with about 50 likes that caters for both companies. My question is.... Should I separate the payroll and time and attendance companies and create 2 separate facebook pages, or since the businesses are so close together, we could use the one page to promote both businesses. We also have a similar issue with LinkedIn company pages. What do you guys think? Separate pages or combine pages? Currently there are 2 separate websites for each companies services.
Local SEO | | donsilvernail0 -
Duplicate page titles because of multi language setting
Hey SEO-ers! I've run a Moz crawl on my clients site, and I'm getting back over 4,000 duplicate title errors which is a real headache for me! The reason why is because my client has 5 different languages on their website, so if you spoke French for example, you could change the language of the website to all be in french, so the domain would change from www.example.com to www.example.com/fr/ The duplicate titles are being picked up because all page titles are in English for all 5 languages - which I know, is an issue anyway - why would a French browser using Google.fr choose a website that has English meta tags!? Crazy. So my question is... if I translate all page titles from my English title to the native language, will this fix my duplicate page titles as now they will be in the correct language? OR will it still be classed as a duplicate because in theory I'm just translating the same content 5 times? Anyone had any experience in this? I'm using Polylang on my clients Wordpress site to change the locales, so if you have knowledge on this plugin too then great!
Local SEO | | Virginia-Girtz0 -
Does blocking traffic from a country via a firewall affect my ranking?
The main conversion point on my site is a contact form completion. Approximately a third of my conversions last year were from an international country we don't sell our services in, and all those conversions were attempts to sell us services. We are considering blocking the traffic to the site from that country. I'm trying to figure out if that will negatively affect my SEO rank here in the US before we proceed with that plan. Does anyone have any experience with implementing this tactic?
Local SEO | | Bear.Group0 -
Home page with no content
Hi, I just want to know if there are any impact on seo ranking if my home page has no or less content, for example I only have a slider with my logo, slogan, navigation and my company info schema? Advance thanks for the help!
Local SEO | | bchilders220 -
Moz Rank Tracker - Local Rankings?
My question is about local SEO rankings. How does the Moz Rank Tracker track local results, meaning I do not see a place to tell the tool what local market to show results for.If I have a dentist in Denver and I enter the keyword “dentist” into the tracker, is it looking for how my site ranks locally in Denver or how it ranks for “dentist” on a national level.Thanks in advance for the help!
Local SEO | | ifuseurbiz1